SHINEFINITY will help you achieve a long-lasting color glaze with ZERO lift and ZERO damage, staying true-to-tone even on porous hair for up to 6 weeks. Featuring balanced pH technology, SHINEFINITY provides the perfect balance of color and healthy-looking shine.

• Zero lift, Zero Silicones, Zero Damage, Zero alcohols, Zero ammonia, Zero direct dyes and Zero parabens

• Up to 250% shinier hair*

• Up to 50% smoother and softer hair**

• 1 Shinefinity tube sold every 10 seconds in the world

• True-to-tone reliable color results